http://www.wired.com/2015/12/simplicity-is-overrated-in-ux-design/

Is simplicity a real thing? Or is design the pursuit of something else entirely? A Logic 101 professor once explained to the class I was in that a major factor in screaming matches between people is the lack of a shared definition of a key term. “Clean,” for example, can be measured in degrees. It can mean very different things to people depending on their standards of cleanliness. Then there’s a word like “simple.” Two people can have very different definitions of a word like that. Designers, in particular, most definitely do.