http://digiday.com/brands/work-advertising-still-block-ads/

But when I installed the plugin, I was shocked how much better the experience was. Take Business Insider. Before, I avoided it because the experience was so bad. The pages download like they’re being pulled through tar; the videos are delayed. With AdBlock, the pages download super fast. Now I read BI every day, often multiple times a day. I did the same experiment on The Wall Street Journal and New York Times, with the same results. The same even holds true for Digiday.