This Startup Saved Itself From Bankruptcy With A Brilliant Idea To Change How Auto Insurances Work

This Startup Saved Itself From Bankruptcy With A Brilliant Idea To Change How Auto Insurances Work

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In late 2011, Brad Weisberg’s first startup, BodyShopBids, was just a few weeks away from running out of cash. At that point, Weisberg had made up his mind to drastically cut costs. “We’re pretty much out of money,” Weisberg told his employees. “Only one of you will get paid this month.” BodyShopBids, a mobile app that provided estimates and auto shop contacts to users who sent in their car wreck photos, was clearly a dying business.